I believe those who put purpose at the heart of everything they do and support their people to do the same truly make difference in the world.
Not only in business – but also in raising the happiness, motivation and fulfilment of everyone around them.
Let's reimagine brands & workplaces for a future of purposeful work!
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What I do
I help companies design the right conditions to grow purposefully and thrive in the future.
Designing an unshakeable foundation from the start is critical to drive sustainable growth. Keeping everyone connected to the Why, I support companies in activating, aligning and engaging their workforce to:
- grow sustainably
- enhance collaboration, and;
- overcome other people related challenges
With services ranging from strategic tools to tailormade workshop programs, I help with:
Culture
Mapping &
Design
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To build, improve and optimize the dynamics of teams & organisations through strategic tools.
Employee
Activation & Alignment
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To align people to their own and the companies' purpose, mission and values, and integrate in daily practice.
Other
Branding
Solutions
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To support in brand development for strenghtening, professionalizing and bringing brands to live.
How? Check out my services and recent work.
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For who
On a mission to connect brands & people in meaningful ways, I help various clients with internal and external branding challenges.
Young
Professionals
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Helping to connect meaningfully & craft a truly purposeful career through self-discovery.
Purpose-driven
Companies
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Helping to grow sustainably, enhance collaboration and stay aligned with the why.
Start- &
Scale-ups
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Helping to design an unshakeable foundation from the start & cultivate a thriving culture.
Branding & HR
Agencies
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Supporting in cases with inspiring brand development in areas of brand strategy, identity & culture.
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Clients
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Services
I'm here to help you in designing the blueprint and setting the cornerstone for an unshakeable foundation that will endure for decades.
Central in this service is the strategic tool called the 'Culture Design Canvas', through which we'll map and visualise the culture into a clear-cut one paged overview.
Curious to what Culture Design can do for you? Discover why it's important, if it relevant for your company, the process and more.
In the meanwhile, check out my recent work for examples.
- Uncovering your company, department, or team's purpose.
- Activating your employees in alignment with this purpose.
- Providing them the opportunity to find their own "Why."
- Uncover the deeper purpose driving individuals and teams.
- Activate this purpose to drive motivation and fulfillment.
- Foster alignment between personal and organizational objectives.
- Conducting brand scans (to gain insight into the current situation and identify opportunities for further development).
- Coordinating and developing brand books (to define and secure the brand strategy).
- Creating brand guidelines and employee handbooks (to develop and secure the brand identity).
- Advising and ensuring the consistency of communication materials (to maintain a uniform brand experience in all interactions).
- Employing other flexible brand management methods (to oversee, optimize, and evolve a consistent brand experience).
I'm curious to hear your goals and ambitions, and excited to show you how branding will help advance your brand's mission.
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Recent Work
15+ Merktrajecten | 25+ Coachingstrajecten | 50+ Workshops
5+ Jaarrond Workshop Partnerships | 250+ Deelnemers
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Why culture & purpose
I truly believe that in the 21st century inspiring cultures are essential for both a company's success and the happiness, motivation and fulfilment of its people.
The fusion of purpose and culture forms a solid foundation for sustainable growth and supports exactly that.
As companies grow, it's crucial to create the right conditions to thrive from the start, and maintain alignment with the company's core essence throughout.
For me this is translated in crafting inspiring cultures that activate and connect people through a shared purpose. Resulting in:
Loyal relationships
with clients & partners
A positive,
inspired & trusted workplace
Boost in productivity,
innovation & growth
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About
Proud jack-of-all-trades with a degree in international communication management, and certifications in Culture Design and TMA talent development.
Further bringing to the mix wide ranging experiences as marketing creative, concept developer, creative producer, HR-consultant and workshop facilitator.
📍 Rotterdam
👤 Branding, marketing & HR
🧭 Authenticity, optimism & curiosity
🤌 Cortado, design & deep talks
👟 Soccer, padel & surfing
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Why do I care?
Having experienced first hand working at a fast-growing company that lost touch with why it started, I'm dedicated to helping others prevent and overcome similar experiences.
Through discovering the power of starting with 'Why' and its ability to connect with others, and this previous experience, I'm committed to the idea no one should endure a negative, low-trust and undervalued culture.
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My most powerful tool
The most powerful tool in my arsenal are asking questions. Asking the right questions.
Firstly in helping define issues. Secondly in solving them by using creativity, strategy & human-centred approach.
Leveraging on my skills in communication & design, I translate the intangible aspects of what makes up a brand in word and image.
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The start of an inspiring adventure
Whether you focus on one person or an entire movement, want to improve the world or even succeeding generations. Inspire your customers, partners and employees and make a difference. Let's go!
Want to discover what inspiring can do for your brand? Leave your details below and I'll get back to you as soon as possible.
BRANDINGPARTNER VAN INSPIRERENDE MERKEN
Kantoor
BURO – Studio 3B
(boven KINO)
Gouvernestraat 129
3014PM Rotterdam
KVK
Yours Truly Creative
KvK: 71952381
Westzeedijk 505F
3024EL Rotterdam
© YOURS TRULY – Truly Inspiring Brands & Workplaces
– LIVE INSPIRED –